Conversion Optimization

Top 7 tips to boost ecommerce sales.

Wondering how to create a winning merchandising strategy? Often associated with brick and mortar stores, a solid merchandising strategy can make or break your eCommerce store. If you’ve never given thought to how your eCommerce store is organized, how you present products to customers, or how potential customers move through your online store, now’s the …

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Top 5 Ways to reduce your Shopify cart abandonment rate.

Web agencies have conducted hundreds of studies in the last ten years, most of which place the average cart abandonment rate at 60-80%. That means that less than 40% of customers who add one of your products to their basket will end up buying it. Whilst it may not be possible to avoid losing any …

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20 brands using customer experience to boost online sales.

Customer experience remains the key for ecommerce brands, that means doing everything possible to ensure that every customer, both new and returning, has an out-of-this-world shopping experience that keeps them coming back. The term customer experience refers to the sum total of all the online interactions a customer has with your brand. It may start with your company website but …

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Top 30 Best Shopify Plugins to boost sales in 2022

You’ve found your niche, built a brand and picked a theme, but there’s one thing your store is still missing… The right plugins can take your Shopify store to the next level by improving your Customer Experience or making your products irresistible. These are the very best Shopify plugins for eCommerce sites in 2022, handpicked …

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10 Quick Tips How Big Brands Use Social Proof

10 Quick Tips How Big Brands Use Social Proof In Their Marketing Social Proof marketing is proven strategy for eCommerce and retail websites. For example, adding reviews and testimonials to a product page has been shown to increase order values by an average of 31%. Similarly, creating live Social Proof by showing information about recent …

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How to convert PayPal sales into more sales with Social Proof.

Social proof is when we copy the actions of others in order to become part of the group. It’s essentially peer pressure. For marketers, this means that consumers are more likely to trust real people (their peers, influencers, celebrities) more than an ad for a product. This makes social proof a marketing tactic well worth investing in. …

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12 Best social proof popups to instantly boost sales 3X.

Social proof is nothing new. For many years, it’s been used by both online and offline marketers to persuade prospects and increase sales. Simply put, the principle of social proof refers to the influence of other people’s actions on our behavior. Meaning, when a large number of people are doing something, we assume that it …

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7 Best social proof tools to boost online sales

Consumers are bombarded by tons of ads every single day across all digital screens. While ads are still a quick and easy way to get your message in front of the right people, they aren’t the best fit for every business. Large corporates and multinational companies use them to create brand recall. But if you …

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15 Top FOMO ideas to boost online conversion rates.

The word FOMO (or, “Fear of Missing Out”) describes the anxiety we feel when we are excluded from a social event or a new experience. FOMO marketing uses this feeling to persuade us to buy particular products, helping businesses to increase their conversion rate and reduce their abandoned baskets. This article shows you some practical ways …

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How to create awesome video popups with Websitestoolz

People love videos. They really do. If you’re not using a video popup on your site, you’re missing a golden opportunity to boost engagement, leads, and sales. Recent reporting from Wyzowl states that 79% of people confess to buying software or an app because of the brand’s persuasive video. And a completely mind-blowing 96% of people have watched an …

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