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How Guiness beer boosted sales using behaviour segmentation.

What is behaviour segmentation and why is it important to your eCommerce business? Let’s answer this question and define some key behaviour segmentation examples. In this post we are going to cover How Guiness beer boosted sales using behaviour segmentation. Marketing Segmentation has always been a key component of the most effective marketing strategies. Dividing customers […]

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How to boost SEO for your ecommerce store.

In previous years, E-Commerce was limited to giant companies like Amazon, Flipkart, eBay, etc. But, with the changing times, e-commerce is being adapted with small and medium industries as well.  With user-friendly CMS platforms like Magento and Shopify, business owners find it very easy to make customized websites for increasing their business visibility and digital

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